Case - Cactus Club

Recommendation:
Content
§ Some of the pages do not have any Tag and description. It will lose opportunity to be discovered. It needs keywords strengthen.
§ SEO Changes – Page by Page
§ Page: http://www.cactusclubcafe.com/menus/food (Contract)
Context:
§ Redesign the layout is not necessary. Update the information in a time manner. They come once and then they know everything. They will not come again.
Make the site more functional; for example,
§ Add community system to enable users-to-users communications.
§ Add FAQ section to its website. Add online service, such as online assistance – email response
§ Create multilingual website: satisfy more ethic groups.
§ Strengthen advertising coverage in Google AdWords
Using Google AdWords , which is main pay-per-click suppliers
Budget
It will be based on the web traffic increasing.